Pretty much everyone agrees—the COVID-19 pandemic has permanently disrupted the work paradigm. As closure laws crept across the country, more and more people found themselves working remotely. The home office has its challenges, but one benefit is that you don’t lose time commuting, which gives you time for other things. A recent research study by Opinium Research and Acorns found that one-third of respondents had already picked up a side gig in addition to their full-time job. Despite the lingering pandemic, you may have unprecedented opportunities to increase your income.
Follow these seven tips to turn your talents into cash.
1. Define Your Talent
Everyone has unique talents, but not every skill is marketable. Nor will every talent turn into cash. Proficiency in Microsoft Office, for example, is in-demand and profitable. A passion for gardening might require much more investment before you start earning money. Remember, you’ll need to sell yourself, so merely loving something is not enough.
2. Timeline and Resources
HelloFresh is the largest meal-kit provider in the United States. There are two kits to choose from. The first one comes with a turkey that's big enough for up to ten people, while the second one comes with tantalizing beef tenderloin, which is enough for up to six people. Both boxes come with four sides, gravy, and dessert.
How much time do you have to put into monetizing your talent? Do you have the financial resources to create your own materials and self-promote? If not, you might want to find a pre-existing platform, such as freelance sites that do much of the work for you. If you decide to promote your talent yourself, how will you set yourself apart from others doing the same thing?
Now that you’ve done some brainstorming, here are four marketable and profitable talents that can boost your income.
3. Fitness Instructor
Many industries had to make a significant pivot to survive in the coronavirus pandemic world. One of them was the fitness sector. Sports facilities across the country were forced to close their doors. Instructors quickly jumped onto Zoom and started teaching online. These digital workout spaces are growing in popularity, and there is plenty of room for you to turn all those hours at the gym into cash.
4. Online Teacher
E-learning is here to stay, even after the pandemic ends. Udemy offerings surged, along with its profits. If you have some expertise, you can sign up to become a teacher on that platform or try Skillshare, Teachable, or Podia. Udemy instructors charge between $20 to $200 per course. But you’re not limited to these platforms. YouTube is the second leading search engine, outdone only by Google. You can easily set up your own YouTube channel and start producing tutorials in your area of expertise. If you’ve figured out how to keep the kids happy while e-learning at home, you could be an instant success on YouTube.
5. Instagram Influencer
Do you love Instagram and have a talent for generating engagement? Micro-influencers are in great demand today. Many brands have shifted their strategy and are forming partnerships with Instagram account owners who have less than 3,000 followers. What they look for is engagement and experience in putting out impactful content. If you’ve been doing this for fun, you might be able to turn this talent into significant cash.
6. Virtual Assistant
Are you proficient with office management and systems? You’ll find plenty of freelance jobs on Fiverr, Upstart, Zirtual, or BELAY. You can start on one of these freelance platforms, and once you have credentials expand to podcasts, blogs, and your own YouTube channel.
7. Getting Paid
Suppose you decide to promote your talents on one of the online platforms. In that case, your customers will pay through their website, and the money is distributed to you. Some freelance sites deduct a fee. If you launch yourself, you’ll need to set up a payment process. You want to make it as easy as possible; otherwise, you could lose out on repeat business. PayPal is one of the best-known payment platforms, but Venmo and Cash App are increasing in popularity.
There’s a lot of uncertainty today, yet there are also many opportunities. The mass migration to digital platforms means you have endless ways to turn your talents into cash. Follow the tips above to get started.